My favorite A/V tool at the moment is Screencastify. I use it mostly for short tutorials on new programs or apps that I think teachers should know about but don’t have time for a full professional learning session or PLC. I also use it as a ‘spoonful of sugar’ to convey abundant information instead of putting it in a lengthy email. I love that SC has released an upgrade that allows teachers to assign video responses in Google Classroom. I often ask the TECHsperts to create and submit a screencastify that teaches younger students how to use a digital tool, like different features in Seesaw for example. Many of the younger teachers on my campus prefer Loom, but i don't see enough of a difference in the two to switch.
For longer informative videos I use Filmora Wondershare - it is cheaper than Camtasia and (I think) more user friendly. I enjoyed the article Popular Culture in the Classroom, as it reinforced the idea of technology as an enhancement, not a replacement, for traditional learning. It is an older article and digital learning has come a long way since 2006, but the concept still holds true - using audio & video, and let’s add gaming to that list, does motivate students and capture their attention by making learning relevant to them. Popular Culture in the Classroom (2006)
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